For Altima, it was Rear Cross Traffic Alert. We worked from the insight that when you back out of your driveway, it seems like everyone, and everything wants to drive down your street.
Creative Director: Steven Townsend
Agency: TBWAChiatDay
Director: Mark Zibert
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STEVEN TOWNSEND
Freelance Senior Creative Director |
Creative Technologist | Writer
Los Angeles steventown@gmail.com
Freelance Senior Creative Director |
Creative Technologist | Writer
Los Angeles steventown@gmail.com