Nissan wanted to up their presence at the 2016 Comic-Con so we created a 4-panel, panoramic story that combined Nissan's flagship cars and the worlds of Scifi, Horror, Heroes and Fantasy into one apocalyptic escape.
We brought in illustrator Marc Simonetti (A song of fire & ice, Discworld etc.) to bring our idea to life. Images were proliferated through twitter and facebook during Comic-Con to targeted audiences.
UCG CAMPAIGN
Users submitted pics of their Nissans and tagged them with with #TakeOnComicCon. We Then created custom illustrations combining their photos with an exciting comic scene.
CD/Writer: Steven Townsend
CD/AD: Travis Swingler
Agency: TBWAChiatDay
![](https://freight.cargo.site/t/original/i/6c94074a0487ebefa6e9baf06ebca6ee2953120afb90437af931022d98dc8e46/ComiconNissan.jpg)
![](https://freight.cargo.site/t/original/i/d371471d07afac6a48dcd2fd625aa1c21c962ceec68103dd8c3edd8bec5bb8f8/Comicon-Nissan-Leaf.jpg)
![](https://freight.cargo.site/t/original/i/4b5b4923f248b9fe02f97a384460514b7098c739f0bdb78b86b8be057cff4bef/Comicon-Nissan-Titan.jpg)
![](https://freight.cargo.site/t/original/i/4635e255d77288a74966e4d4a373a1fd938796c98e1a027c8443c617fc071071/Comicon-Nissan-GTR.jpg)
![](https://freight.cargo.site/t/original/i/e89f7efc5c25782c423669ca91b0e663cc82bbc92976ee03060a7ef8d662f676/Comicon-Nissan-UGC1.jpg)
![](https://freight.cargo.site/t/original/i/531dbabb0b3839bda8b8f86ec7d66c5f660f2296147093b592ae0d2d8207afac/Comicon-Nissan-UGC2.jpg)
![](https://freight.cargo.site/t/original/i/9a2a4427d5875a54a00ce81c01459825f52ecaa0a24964fc0ca4aa9bd99e73d4/Comicon-Nissan-UGC3.jpg)
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