If it's NCAA football season, it's time for the Nissan Heisman House. As the Creative Director, I led the design, art and copy teams on our most ambitious campaign to date featuring Bo Jackson, Baker Mayfield, helicopters, ninjas and Sumo wrestlers. The amount of earned media was unprecedented making the Heisman House campaign a favorite among NCAA football fans.

Creative Director: Steven Townsend
Agency: TBWA/Chiat/Day LA
Director: Harold Einstein

For the 2017-2018 season, we opened Heisman House with a bang revealing the entire cast in one tension-filled rivalry driven scene. Then, we ratcheted up the humor from there. And, it never hurts to troll Tim Tebow.

Agency: TBWA/Chiat/Day
Role: Creative Director
Director: Jake Szymanski

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Steven Townsend  323.842.5417  steventown@gmail.com
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